Hi Peoples The local CA store received its first delivery of 'Edge' rods about 3 weeks ago. These rods are made in the US and from what I can tell, Gary Loomis is at the helm. Of course you pay the price! The local store has only baitcast rods in stock at the moment. Two different models of which the most expensive rod was above $700! Are they worth it? This would be debated and everyone will have their own opinion but they feel fantastic. They have different style grips as well, as in the material used. Some/all of their baitcasters do not have a grip above the reel seat as well. I thought they would sell slowly due to the price but they have sold at least 2 or 3. An order has been put in for more of which some have already been pre-sold. Including someone who has pruchased one and used it and was so impressed he ordered another one. Next he will likely buy the company! I am not sure if they have been around for a while but at this point stocks in the country may be low and not all models are available. I guess that may change. http://www.fish-tecsolutions.com/Edge-Black-Widow.html cheers Team Bender Diesel...you know you want one...or 3 or 4!!!!